PR Knowledge Hub

  • Home
  • Learn here
    • Online courses
    • Train at your place
  • Blog - Think Forward PR
  • About
  • What is PR?
  • Contact
  • Home
  • Learn here
    • Online courses
    • Train at your place
  • Blog - Think Forward PR
  • About
  • What is PR?
  • Contact

Think Forward PR

compassion in crisis - better leadership in difficult times

22/11/2019

0 Comments

 
Picture
We appreciate good leadership. Especially in times of crisis, times of hardship and times of pain - but what does good leadership look like in today's world? A world where leaders can often be harsh, bullying and seemingly take great pleasure insulting those they purport to lead? 

I took a look at good leadership when I was honoured to present at 'PR Face Off', Malaysia's international public relations conference held in Kuala Lumpur.

I spoke particularly about the leadership shown by the New Zealand Prime Minister Jacinda Ardern at the time of the Christchurch Terrorist Attack in March this year. During that period of time the world saw a very different display of leadership - one that showed strength through compassion, resolve born of tragedy.

It is rare to see such a visible shift in leadership styles but it was a welcome shift. So many people around the world have been ground down by their leadership, rather than lifted up. Shouted over, rather than being heard.

One of the key elements of public relations practice is developing understanding and a vital part of that understanding is empathy.  Crisis plans often a filled with the inherently practical and sadly there are few that look at, or include empathy, kindness, compassion and resilience - yet they should. Any crisis will see emotions run high and for leaders, how they deal with those emotions forms a critical part of their crisis response. 
0 Comments

Virtual connections - #AIinpr

18/3/2019

0 Comments

 
Picture
It was my great privilege to be invited to speak at the Forum Humas BUMN 'Future of PR' Congress held in Bandung during March. FHBUMN is a forum for public relations practitioners from all the state-owned enterprises in Indonesia, dedicated to developing knowledge and competencies and improving sector performance. FHBUMN is an affiliate of the ASEAN PR Network which is a member of the Global Alliance for Public Relations and Communication Management.

At the main congress I spoke about artificial intelligence and public relations, with a particular focus on ethics and societal implications.  A couple of days beforehand, I also had the opportunity to meet many of Indonesia's public relations and communications professionals in person, delivering a workshop session for them on communication audits, research, measurement and evaluation. 

My host, and chairperson of FHBUMN Congress 2019, Nurlaela Arief, (pictured front row, fourth from left) led our post-presentation discussions on AI in PR.  With a recently published book on AI in PR, Nurlaela is an acknowledged expert on the topic in Indonesia and it was a fascinating journey exploring how public relations practice is embracing and adapting - or not - to the challenges the emergent technologies bring to our profession. We also had the great benefit of Professor Anne Gregory's expertise, bringing perspectives from the UK and some of the thinking from the CIPR's #AIinPR report which I also contributed to last year.

It was heartening to have so many discussions on the subject and gain a better understanding as to how AI is being approached by practitioners in Indonesia - and I look forward to many more.

Picture
0 Comments

    About Think Forward

    Think Forward is written by Catherine Arrow.  It answers PR questions, highlights practice trends - good and bad - and suggests ways forward for professional public relations and communication practitioners.

    Why Think Forward? Because if we want to practice public relations in the future we must learn constantly and keep thinking ahead

    Archives

    January 2023
    December 2022
    November 2022
    October 2022
    September 2022
    August 2022
    July 2022
    June 2022
    May 2022
    April 2022
    February 2022
    January 2022
    December 2021
    November 2021
    October 2021
    September 2021
    August 2021
    July 2021
    June 2021
    May 2021
    April 2021
    March 2021
    February 2021
    January 2021
    December 2020
    November 2020
    October 2020
    September 2020
    August 2020
    July 2020
    June 2020
    May 2020
    April 2020
    March 2020
    February 2020
    January 2020
    December 2019
    November 2019
    October 2019
    September 2019
    August 2019
    July 2019
    June 2019
    March 2019
    February 2019
    August 2018
    July 2018
    February 2018
    November 2017
    October 2017
    August 2017
    June 2017
    May 2017

    Categories

    All
    AC19
    AI
    Algorithms
    Arrow's PR Atom
    Artificial Intelligence
    Australia Bush Fires
    BC19
    Behaviour
    Business
    Change
    Change Communication
    Change Management
    ChatGPT
    Christmas
    Communication
    Communication Training
    Compassion
    Coronavirus
    COVID 19
    COVID-19
    Creativity
    Crisis Communication
    Culture
    Cyber Security
    Data
    Digital Relations
    Digital Strategy
    Elections
    Empathy
    Employee Engagement
    Employee Experience
    Ethics
    Europe
    FERPI
    Free Course
    Future
    Global Alliance
    Global Capabilities Framework
    Indonesia
    Internal Communication
    International PR
    Issues
    Italy
    Job Search
    Keynote Speaker
    Language
    Leadership
    Learning
    Licence To Operate
    Liminal Space
    Malaysia
    Manipulation
    Media
    Misinformation
    New Beginnings
    New Era
    OpenAI
    Organisational Purpose
    Politics
    PR Atom Model
    PR Evaluation
    PR Horizons
    PRINZ
    PR Measurement
    Professional Development
    PR Research Measurement And Evaluation
    PR Training
    Public Relations
    Purpose
    Relationships
    Reponsibility
    Reputation
    Research
    Risk
    Robotics
    Social Capital
    Society
    Space
    Speech Writing
    Story Arc
    Story Forms
    Storytelling
    Strategy
    Training
    Trust
    UK
    Value
    Visual Storytelling
    What Is PR
    WPRF2020
    Writing

    RSS Feed

 ©PR Knowledge Hub Ltd
+64 (0) 7549 4721
learn@prknowledgehub.com